QR Codes – Game Changer for Customer Communications

Customer Using QR code on sign

In a world where customers expect instant access to information, businesses are turning to a simple yet powerful tool: the QR code.

These square-shaped symbols are everywhere—from storefronts to product packaging—and for good reason!  When paired with signs and displays, QR codes bridge the gap between physical spaces and digital experiences, creating a more interactive and efficient way to communicate.  QR codes aren’t new to the scene but they are still single handedly changing the game for customer communication. 

Most QR code generators now offer customized landing page options so you can bring your vision to life, without the hassle of an expensive (or out of your wheelhouse) website  – a huge asset to small businesses and marketing teams alike.  From showcasing sponsorships and community events to sharing small business news or menus, the possibilities are as limitless as our products!

Our Fave Sign / QR Code Combos

BANNER / BANNER FRAME  |  Exterior Sign

Catch those customer views where it counts – roadside!  A QR code eliminates the need for a customer to type in a long URL or remember detailed information, meaning they can access your info quickly, even if just passing by.  One swipe takes them exactly where you want them to go—your careers page for job openings, catering menu options or program sign ups for store savings.

A-FRAME  |  Exterior Sign

A client favorite for store entrance or as a temporary directional.  With double sided inserts, you can have a seasonal message on one site and a QR code on the other.  Printed signs are static, but QR codes can link to dynamic content, so if you need to change your hours, update a promotion, or switch the destination link, you can just update the backend—no need to reprint the sign!

WINDOW DECALS  |  Exterior Sign

Perfect for Seasonal Communications! These cost effective, easy to install window graphics can increase everything from Bakery Sales to Seasonal Menu Item success.  Customers can quickly scan, making their life easier inside, and outside, your location. Think Seasonal Summer Drinks,  Graduation Catering, Birthday Cake Order Forms, Thanksgiving Recipes and Christmas must-haves.  Pair with some great product shots and you are in business!

COUNTER GRAPHICS  |  Interior Sign

A must-have for any check-out. Be it seasonal menu items scanned or quick access to sign up for a loyalty program, a QR code at check-out can single handedly increase sales and customer interactions.  Gone are the days of filling out a form on the pin pad or answering cashier questions for savings.  Let the QR code do the work and watch store sales rise.

BANNER STANDS  |  Interior Signs

A true chameleon! Banner stands can be used anywhere – inside of your store, by checkout, or offsite at community events.  With the right QR code platform, you can track scans by time, location, and device type. These analytics help you measure engagement and refine your customer communication strategy to make the most of your advertising .

REAL WORLD USE FOR YOUR BRAND

  • Car Washes can use QR codes for loyalty program incentives and promotional offers.
  • Restaurants use QR codes for menus, ordering systems and mobile pick up check in. 
  • Groceries can use QR codes for ordering systems, coupon codes and job openings. 
  • C-Stores offer brand highlights, contactless menus, and loyalty programs for savings at the pump. 
  • Retail stores offer product details, how-to videos, and coupon codes via QR signs.
  • Event organizers use them for check-ins, maps, and feedback forms.

QR codes are meant to be a quick way for customers to engage with your brand.  Keep your designs concise, vibrant, and easy to read – always including a clear call to action to reinforce your intended message. Whether you’re a small café or a large retail chain, adding QR codes to your signage is a smart move toward more modern, efficient communication.

Reach out today to discuss how we can help bring your vision to life and streamline your customer communications, thus increasing your traffic and driving store sales.

Last Updated: May 7, 2025
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