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Why Asap

“I called ASAP on a Thursday afternoon for an opening the next day and within a couple hours the event was confirmed by them and the balloon was on the store by 8AM the next morning. You guys did a great job!”-Jackie from The Home Depot

Promotional events often cover a region or an entire national market. ASAP specializes in event management of regional and national events. From recurring seasonal events to one time promotions, outdoor attention getters such as custom flags, advertising banners, a tube dancer, and inflatable advertising, can build excitement for new menu items, extended hours, product introductions, gift cards, and many more products or services. Also, don’t forget about using interior signs with the easy Clik Clik magnetic hanging system.

Our Event Project Management (EPM) team is made up of ASAP employees only and never outsourced. You have a direct connection to the staff that has complete responsibility for the implementation and execution of your campaign.

By leveraging the data in our proprietary software, your Event Project Manager (EPM) can easily keep you up to date on key campaign elements.

ASAP’s proven process provides you with the critical data you need to know AND a hassle-free experience.

ASAP

Installation Nationwide

"We have been working with ASAP for about 9 years, their nationwide database system is so complete that I can call whenever I need to get help with anything" -Beth from Skywatcher

ASAP operates a nationwide network of installation teams that are known for professionalism and speedy service. From coast to coast, consistent, high quality installation occurs from store to store. Guaranteed. Every ASAP installation team will provide an image of the completed set up within 48 hours of the installation and all other special event services that ASAP provides. That’s why national chains have consistently chosen to partner with ASAP for their grand openings, sales events, and retail promotions.

IADA Innovation

ASAP is a member of the IADA (Inflatable Advertising Dealers Association) which has set the standards for the industry since 1991. IADA was established by Mark Phillips, founder of ASAP Event Advertising.

ASAP

Graphic Design

Graphic design is a critical factor in communicating your promotional message effectively. ASAP's Graphic Design team brings years of industry experience to your project. Our ability to create fast turnarounds with proven design strategies is one of the secrets of your promotion's success.

For everything from promo flags to inflatable advertising to vinyl banners, the size and color as well as the distance to the decoration, all need to be taken into account. ASAP's Graphic Design team has the experience to leverage these variables in order to maximize the effectiveness of your promotions.

Client Portal

Our web-based client page allows each client to access their ongoing events. Checking the status of a job is as easy as checking your email! Our portal allows our clients to have up to date information regarding their open jobs any time of the day, without having to wait for an email or call back from us.

Case Studies

National Fast Food Chain

The largest region of a national fast food chain was experiencing a 12.3% decrease in sales and a 2.5% decrease in traffic from the previous year.

The client’s goals:
  • Increase store traffic
  • Increase sales dollars
ASAP Event Advertising’s Solution:

ASAP employed the use of our stock Adverflags® and pennant lines for four underperforming locations within the region; ASAP utilized its nationwide contractor network to install 4 stock Adverflags® as well as pennant lines in each location for 21 days and the results are as follows.

Results:
  • Store 1: Store traffic was up a total of 9% and store sales were up a total of 16.4%.
  • Store 2: Store traffic was up a total of 5.9% and store sales were up a total of 9.7%.
  • Store 3: Store traffic was up a total of 8.9% and store sales were up a total of 13.4%.
  • Store 4: Store traffic was up a total of 12.6% and store sales were up a total of 15%.
Conclusion:

ASAP utilized a combination of stock Adverflags®, pennant lines and our national contractor network to execute a program that drove traffic and helped boost sales at our client’s under – performing locations. ASAP helped bring our client’s store traffic and sales back up to and above what the numbers were for the previous year.

A national grocery chain remodeled and re-opened one of their stores in Chesapeake, VA under another brand within the company. Since the re-branding, the store was not performing at acceptable levels

The client’s goals:
  • Increase market presence
  • Increase store traffic
  • Increase sales dollars
  • Enhance store image
ASAP Event Advertising’s Solution:

ASAP employed the use of our Adverflags®; our in-house graphic designer created two custom designs in support of the enhanced store image and branding the client was looking for. ASAP installed six Adverflags® in the landscape in front of the store for 15 day and the results are as followsResults:

  • 38% of the people surveyed shopped at the store for the first time…when asked why 78% said because of the “flags” at the road; they wanted to see what was going on inside.
  • Cash register rings were up 35%.
  • Purchases per ring were up $41.00 over the prior year
  • Store sales were up 26% over the same time from the prior year.
Conclusion:

ASAP utilized one of our eye-catching outdoor advertising products in combination with our in-house creativity and national contractor network to execute a program that attracted our client’s target market. ASAP helped our client achieve their goals of market presence, increased store traffic, and increased sales dollars — all while keeping their goal of enhanced store image in tact.

A national grocery chain purchased and remodeled a store location and re-opened it as a regional discount grocery brand. At their grand re-opening they advertised through radio spots, flyers, newspaper ads and self- installed pennant lines. Since the acquisition and re-branding, the store was not performing at acceptable levels as of their one-year anniversary.

The client’s goals:
  • Increase market presence
  • Increase store traffic
  • Increase sales dollars
  • Enhance store image and attract new customers
ASAP Event Advertising’s Solution:

ASAP employed the use of our stock solid color Adverflags® in support of the weekly circulars the store was already distributing. ASAP installed six Adverflags® in the landscape in front of the store for 30 days and the results of the test are as follows.

Results:
  • Cash register rings were up 22%.
  • Purchases per ring were up $16.00 over the prior years heavily advertised grand opening.
  • Same stores sales were up 27% over the same time from the prior year.
Conclusion:

ASAP utilized one of our eye-catching outdoor advertising products installed through our national contractor network in combination with the store’s weekly circular to execute a program that attracted our client’s target market. With less advertising dollars invested from the previous year’s grand opening ASAP helped our client achieve their goals of market presence, increased store traffic and increased sales dollars.